Background Information

As the world leading flash and webpage game site, 4339 has extensive gamer groups, one of the world’s largest Chinese gaming platforms. Customers use different promotion account at every stage of the game, separate calculate costs and effectiveness, also promote on search engine platform at the same time.

Objectives

Control the game registration costs; shorten the time of investment return for each game.

Channels

Sogou + Search

Marketing Results

Within 5 months cooperation with Netconcepts.

√ 2800% increase in consumption, doubling the monthly consumption growth;

√ Customer created new accounts in March due to the increase in the new games;

√ New search engine promotion in March due to the good feedback;
√ Customer consumption scale rising with increasing in products, long –term sustainable investment..