Background Information

Jumei — China’s first professional cosmetics e-commerce website, currently the largest as well, Jumei went from sales less than hundred Yuan to over billions in 2010.

Solutions

>Keywords Analysis and Requiring

>Suitable UI Design for SEO

>BRD Page

>Keywords Layout

>Positive User Experience Optimization

Results

>Positive User Experience Optimization

 

>Non-brand keyword search traffic increased by nearly six times after system optimization

 

>Google indexed pages increased 4 times, Baidu indexed pages increased 15 times

>Keywords ranking improved significantly

– Keyword “tuangou” has reached first page on Baidu

– The keyword “Cosmetic buy” reached top 3 on Baidu

– There are also a large number of cosmetics brand keywords, products name’s ranking has raised