Management Team


Allen Qu Netconcepts CN Founder & CEO

Allen Qu leads Netconcepts China team to offer both Chinese and English languages online marketing and search engine marketing services for global clients. He used to provided analysis, consolation and implementation of natural and paid search strategies for world's leading companies in the US, Australia, New Zealand and China markets which includes, Expedia, Taikang Life,,, New Oriental Group, Wondershare software,, Gigabyte, EE-Media,, The Planet,, Microsoft, Air New Zealand and many more. Allen's expertise includes search engine optimization, paid search management, social media, email marketing, blog & viral marketing, RSS optimization and integrated marketing strategies. The SEO & SEM programs that Allen has been managing have achieved remarkable successes. Allen also has extensive experience in managing e-commerce operations before joining Netconcepts.

Allen graduated from The University of Auckland with marketing and IT degree. He is Google AdWords Qualified Individual, Yahoo! Search Marketing Ambassador, Certified e Marketer and Certified Direct Marketer. He also experienced in web development & multimedia, designing and building web 2.0 sites and applications. As a founding member of SEMPO APAC, Allen actively promotes the development of searching marketing in the Asia-Pacific area and China. In addition, Allen's the frequent speaker at search & online marketing conferences, including SES, ad:tech, SMX and other internet related events, conferences and TV shows. Allen has also been providing SEO and online marketing trainings for Google, Baidu, government agencies and various organizations. Moreover, Allen has been awarded by China Times as the Top Ten Excellence Awards, I'm the best the most influential man of the year, named as China E-business expert, and etc.. He also led Netconcepts to get the title of the most competitive top 10 e-commerce services brand.


Lio Meng COO

Lio is responsible for the management of the company's internal operational matters, including customer, personnel, finance, system construction and operation. Before joining the NC, he has rich experience in the media industry.

Gavin Guo

Gavin Guo VP& Lead Consultant

Guozhuang leading SEO service team for nearly 100 large customer sites to provide SEO integration services, has a wealth of project experience. He has served on the Emar online and Beidou mobile phone network.


Enya Pan SEM Director

Pan Jingjie leads the team of SEM services. Worked at OMD, friends network, and other Internet companies, and has extensive experience of managing large-scale SEM accounts.

Consultant Team


Zac Special Advisor

Domestic well-known SEO experts, SEO actual password, the network marketing actual password and other writings. Currently living in Singapore, Zac is Netconcepts’ contracting consultant for the Beijing team assisting SEO related services for domestic customers.

Song Xing

Xing Song SEO Special Advisor

Online marketing performance analysis expert, founder of web analytics in China, CWA meeting promoters. He used to work in Intel, Lennovo, Air China, York group, Qantas, AMP, Chartered Bank, and offered consulting services for many domestic and foreign enterprises.


Charles Coxhead Online Marketing Special Advisor

Internet marketing expert, former GM of Netconcepts New Zealand and Manager of Shell Global Business. Currently living in New Zealand, providing advisory for Netconcepts China team and global marketing consulting services.