Allen Qu leads Netconcepts China team to offer both Chinese and English languages online marketing and search engine marketing services for global clients. He used to provided analysis, consolation and implementation of natural and paid search strategies for world's leading companies in the US, Australia, New Zealand and China markets which includes eLong.com, Expedia, Taikang Life,Zhaoping.com, eBay.cn, New Oriental Group, Wondershare software, Qunar.com, Gigabyte, EE-Media, Abang.com, The Planet, RealEstate.co.nz, Microsoft, Air New Zealand and many more. Allen's expertise includes search engine optimization, paid search management, social media, email marketing, blog & viral marketing, RSS optimization and integrated marketing strategies. The SEO & SEM programs that Allen has been managing have achieved remarkable successes. Allen also has extensive experience in managing e-commerce operations before joining Netconcepts.
Allen graduated from The University of Auckland with marketing and IT degree. He is Google AdWords Qualified Individual, Yahoo! Search Marketing Ambassador, Certified e Marketer and Certified Direct Marketer. He also experienced in web development & multimedia, designing and building web 2.0 sites and applications. As a founding member of SEMPO APAC, Allen actively promotes the development of searching marketing in the Asia-Pacific area and China. In addition, Allen's the frequent speaker at search & online marketing conferences, including SES, ad:tech, SMX and other internet related events, conferences and TV shows. Allen has also been providing SEO and online marketing trainings for Google, Baidu, government agencies and various organizations. Moreover, Allen has been awarded by China Times as the Top Ten Excellence Awards, I'm the best the most influential man of the year, named as China E-business expert, and etc.. He also led Netconcepts to get the title of the most competitive top 10 e-commerce services brand.